This qualification has been designed to meet both employer and individual demand for the knowledge, understanding and skills that are needed to use social media to promote business in today’s digital world. It is aimed at those working in ICT, marketing or a combination of the two, as well as those completing a Social Media Apprenticeship. It is 100% vocational.
You will learn many skills including the use of technologies and social networking for a business.
The qualification is divided into three pathways to suit your job role. They are:
The technical pathway is for those who are looking to develop the software behind Social Media. The marketing pathway is for those who use social media as a marketing tool for their business. The remaining optional pathway is for those who wish to take a mixture of software units alongside some in marketing. It is supported nationwide by employers.
The Advanced Apprenticeship course provides an alternative to a full time course for those seeking the benefits of employment and training together.